Tuesday, 2 June 2015

Performance Packaging


Yesterday we visited a creative packaging company in Brighton, where we discussed our packaging ideas. It was great to see the work that they have produced for their clients, who range from The Simpsons to Led Zeppelin.

Over the past few months we have been developing packaging for the Crown hockey stick, our self proposed brief is to produce a piece of packaging that mimics the innovation leap of our stick. We want everything we produce to be of the highest standard, including the packaging.  

On a personal note is as always been a disappointment to me to receive expensive sport equipment in a boring box, but what do you guys think? and what would you like the packaging to look like or include?

As always we are all ears!

Best Regards

Evan @ Crown